In March, social media platforms hustled to introduce features and tools to help publishers and brands during the COVID-19 pandemic, such as new upgrades to Facebook Live, Instagram’s Co-Watching feature and curated spaces for trusted content that have been introduced on Facebook, LinkedIn, Twitter, Reddit, Pinterest and YouTube. It seems that certain big changes to social platforms such as Twitter’s “fleets” have been put on the backburner.
For us in public media, this marks a great responsibility and opportunity to show our value. Today’s newsletter will add to last week’s tips on managing social media during the COVID pandemic, and debut a few new sections that will keep you up to speed in this fast moving situation.
As social media professionals in public media, it is our responsibility to take a step back and evaluate how our work can best contribute to public safety, health and well-being. Here are some tips for managing it all.
Facebook’s guide to live production best practices, marketing, amplification and live polling.
As social media professionals, it is our responsibility to take a step back and evaluate how our work can best contribute to public safety, health, and well-being.
February brought many updates to Facebook’s Creator Studio plus GIFs to Instagram Story reactions.
The Minneapolis Star Tribune, WGBH News in Boston and 10News WTSP in Tampa, Florida, will receive resources and guidance to create video content on platforms popular with teens through this new program, VidSpark.
This week’s theme: social video! We’re rounded up the most recent articles about trends, best practices, and case studies about video on social media.
At its best, social media is all about making connections and building communities that didn’t exist before. Today’s newsletter focuses on the practice of engaging audiences, from niche and hyper-local to national.
January’s 10 most important social media platform changes, feature releases, and updates that producers, editors and managers should know.