As the decade (!) draws to a close, we’ve been diving deep into social media predictions. What follows are my 15 top picks — the predictions that I believe are most likely to come to fruition in 2020.
Search results social listening
SOCIAL MEDIA CELEBRATES #APOLLO11 To commemorate the 50th anniversary of the Apollo 11 mission, media organizations creatively leveraged social…
Research & Reports This survey claims that the COVID-19 pandemic is driving people to social media, with large spikes…
The end of Twitter insights on CrowdTangle, group chats come to Instagram Stories, TikTok partners with GIPHY and more social platform updates you might have missed this July.
“In order to facilitate and encourage safer, more productive communication, we have to take back the gatekeeper role from the social networks, and focus on the conversations.”
This week at WGBH we held a summit on how to understand Facebook News Feed changes. Here is the results of that conversation, recorded after the fact via Facebook Live.
In Gather, an engaged journalism platform, Global Nation editor Angilee Shah shared her lessons on managing and facilitating a Facebook Group to foster discussions for a specific group and help ground editorial decisions in what was most important to that group. This post is republished from Gather with permission from the author.
Hard Rock has found success on Instagram by leveraging UGC, using listening to inform strategy, and empowering teams to create content for IG Stories with oversight and guidance.
My favorite tips from the “Trusting News Project” report, an analysis of hundreds of Facebook posts from news organizations that identifies strategies to gain user trust.