Working within a design/do framework, we hit the ground running and came out of the year with ten key insights from our work in the social TV space.
Tag Emerging platforms
USA Today has harnessed talent from a variety of disciplines, including video games development, to build immersive storytelling environments using AR and VR technology.
A highlight in an article that reveals context when it’s clicked. A video with a scrollable transcript that speeds up or reverses the video, too. A movie trailer–like intro, drawing readers into the setup of the story. Which ones worked?
Is a narrative built from Facebook comments, texts, and Instagram Stories the future of TV?
“We are looking at creating stories that are made for the digital audience. We’re not looking to take something made for the big screen and push it to a mobile device.”